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[personal profile] rfmcdonald
My attention was caught some time ago by this feature in Transition Online's Netprophet program. It makes sense that the Russian language would be widely used as a language of wider communication by bloggers based in the Russian Federation, even in the largely non-Russian North Caucasus. Factors of language shift aside, Russian is embedded and useful.

Judging by the media they share in social networks, netizens throughout the North Caucasus tend to read online news in Russian—indeed, it is the working language of most information outlets in the region. Only in Dagestan has there been a concerted effort to develop outlets not based in Russian. Two of the most prominent outlets are the local Radio Liberty branch and Ria-News division, both working in the Avar language. Additionally, a new online video portal, AVAR TV, recently launched, which offers netizens channels for self-expression in the opportunity to produce original content in Avar.

When I informally surveyed several bloggers active in the North Caucasus, many explained the choice to blog in Russian as the most efficient means of reaching a wider audience—particularly as a way to speak to other bloggers in the region’s neighboring republics.

Timur Agirov, known on LiveJournal as Timag82, has done groundbreaking work to quantify the presence of non-Russian blogging in the North Caucasus, compiling a personal archive of statistics to map the various language enclaves. Of the top one hundred bloggers on Agirov’s list, every single one writes exclusively in Russian.

The language barriers that necessitate the use of Russian as a lingua franca across the North Caucasus are also present within individual republics. In Dagestan, for instance, there are over thirty unique languages spoken by different groups of the population.

The blogosphere in Chechnya resembles Dagestan’s, though there are a few notable exceptions that do feature non-Russian writing, like bilingual work by Gilani Lamaro, LiveJournal user svd-1986, and Mukhammed Yusupov.

In Ingushetia, bloggers use the native language even less frequently. One rare example of mixed-language blogging includes Abu-Umar Sakhabi’s LiveJournal. Bloggers in Circassia also favor Russian, though you can find exceptions there, too, like Circassian-language blogging by Astemir Shibzukho and Avraham Shmulevich.

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