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At Five Thirty Eight, John Curtice makes the case why the Scottish National Party is expected to sweep the country come the impending British elections. Despite the referendum setback, the party is credible in a way its peers simply are not.

[M]any voters who back Scottish independence have hitherto not voted for the SNP in a U.K. general election. According to the Scottish Social Attitudes survey, only 55 percent did so in the last election in 2010, for example. Consequently, the SNP won only 20 percent of the total vote in Scotland (and six seats) on that occasion, well below the 45 percent it was to achieve in the devolved election just 12 months later. Labour, in contrast, maintained its dominant position in the 2010 election, with 42 percent of the vote and 41 seats.

However, the referendum has served to make support for independence and backing the SNP more or less synonymous, even in the context of a U.K.-wide election. Last September’s ballot focused voters’ minds — and especially the minds of those who voted for independence — on the future of Scotland. The question of who might be best able to govern Britain as a whole has been put in the shade. Consequently, supporters of independence see little reason why they should not follow up their “yes” vote with a vote for the SNP in May’s general election.

Recent polling evidence suggests that as many as 84 percent of those who voted “yes” in September (and who are willing to indicate how they will vote in May) now say they intend to vote for the SNP on May 7.1 Included among these “yes” supporters are the 40 percent or so of 2010 Labour voters who voted for independence, over three-quarters of whom are now backing the SNP.2 Conversely, only around one in 10 of those who voted “no” in September are now backing the nationalists — though that is still more or less enough to compensate for the limited number who voted “yes” in September but are now not backing the SNP.

However, the increased salience of the independence debate in voters’ minds is not the only reason that many former Labour supporters have switched to the SNP. During the referendum campaign, the SNP was also able to lay out its vision for the country, claiming that an independent Scotland could be a more equal Scotland. This argument directly challenged Labour’s position that it was better able to bring about greater social justice, not least by using the resources and the institutions of the U.K.

It is an argument that seems to have hit home.
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