[BRIEF NOTE] Straight guys can confuse me

[rfmcdonald]

Via PlanetOut:

It took a long time, but the concept of the "man crush" has finally begun to make itself known in popular culture. That's the straight male's propensity to have deep, affectionate friendships with other straight males -- romantic crushes in all ways except for the making-out part.

Now the "man crush" has become a comedy feature pitch, and one that New Line decided to catch. Based on an idea by actor Greg Coolidge ("Sorority Boys"), with a script in the works by Rob McKittrick (whose first feature, "Waiting ...," is, well, waiting to be released), the so-far-so-secretive "Man Crush" is sure to be rife with played-for-laughs, almost-gay moments that won't freak out its probable teen demographic too much.

Is the new category of the "man-crush" an attempt to separate intimate non-sexual same-sex friendships from potentially sexual same-sex relations? Or am I misreading it?