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Torontoist's Sean Marshall notes that name selection for the stations on the Eglinton Crosstown light rail route is nearly done.

Getting station names right is important. Station names should, where possible, be unique, intuitive, and simple enough that you can provide directions. Short station names are helpful as they’re easier to display on maps, signs and display boards.

In 2015, Metrolinx developed a decision tree [PDF] with these considerations in mind, in which priority is given to street names, followed by neighbourhood names and local landmarks for identifying stations, and looking to avoid duplicate names where possible. For example, Metrolinx didn’t want to have a “Keele” Station on the LRT, as it duplicates an existing station name on the Bloor-Danforth Subway.

Guided by these principles, Metrolinx staff recommended several name changes. Keele became “Silverthorne,” Dufferin became “Fairbank,” Bathurst would became “Forest Hill,” Avenue became “Oriole Park,” Bayview wbecame “Leaside,” and Don Mills became “Science Centre.”

In October, Metrolinx conducted an online consultation to test these proposed station names. Lo and behold, some names were very unpopular with the public. “Silverthorne” was not very representative of the Keele & Eglinton neighbourhood, others complained that they didn’t know where Fairbank was. (It’s the historic community name for the Eglinton and Dufferin intersection and the name of a nearby park most famous for the Fairbank Park scandal that sent two politicians to prison and launched Frances Nunziata’s [Ward 11, York South-Weston] career as a whistleblower.) Neither Forest Hill nor Leaside stations are in the centre of their historic communities, which also raised some concerns.

Taking public feedback into account, further changes were recommended. “Keelesdale” replaces “Silverthorne” at Keele Street, “Cedarvale” becomes the preferred name for the interchange station at Eglinton West (though the TTC has the final say), Oriole Park was renamed back to “Avenue”, and several surface stops east of Don Mills were also renamed, including Ferrand (to “Aga Khan”, as it’s adjacent to the culutral centre and museum), Victoria Park to “O’Connor” and Warden to “Golden Mile.”

But these changes didn’t satisfy a few Metrolinx board members. At its meeting in December 3, 2015, after passing a problematic GO Transit fare increase with minimal debate, it spent four times as long debating a few station names along the LRT corridor, namely the stops at Dufferin Street, Bathurst Street, and a surface stop at Lebovic Avenue in Scarborough. Toronto Star transportation reporter Tess Kalinowski called the station name debate the liveliest the board has ever seen.
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