My thanks to commenter Alexander for forwarding to me a link to this article in The Moscow Times, Nabi Abdullaev's "Moldova Underscores Failed Russian Policy". In it, Abdullaev argues that Russian foreign policy has signalliy failed to exercise soft power in regards to the states on its peripheries, instead responding to their democratic- and independence-minded movements
Because of the shortsightedness of Russian diplomacy and its failure to project its own "soft" power, the Kremlin faces the possibility of being sidelined once again in a former Soviet state that it considers to be within its realm of influence.
"The policy mistakes are clear and were much discussed after the Orange Revolution in Ukraine," said Nikolai Petrov, a political analyst at the Carnegie Moscow Center, referring to the weeks of street protests in what was once Russia's strongest post-Soviet ally. The 2004 protests resulted in pro-Western Viktor Yushchenko winning the presidency over the Moscow-backed candidate.
Despite the Kremlin's awareness of its mistakes, it has failed to become a big, benevolent partner to West-leaning former Soviet states since then, resorting instead to energy blackmail and military threats, like with Georgia, Petrov said. This has fueled anti-Russian sentiment among the opposition in those countries, he said.
[. . .]
Moldova's decision to shun Russia reveals a longtime fallacy of Russian diplomacy, where the Kremlin unequivocally stands by incumbent leaders in post-Soviet states and largely dismisses contacts with other political forces there, said Yulia Belikova, an analyst with the Russian Institute of Strategic Studies, a think tank that consults the Russian government on policy issues.
She said Russian officials needed to start working with opposition groups in other former Soviet republics, especially in Moldova. Moldova was separated from Romania by Soviet leader Josef Stalin in 1940, and the country has drifted back toward Romania after the Soviet collapse.
"If we're going to speak in terms of a color revolution, the West doesn't need to export it to Moldova. It is already there in the form of Romanian cultural and political influence," Belikova said.